SEO Case Study: Rex Property Group

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SEO Case Study: Rex Property Group // New Orleans, Louisiana

Rex Property Group is a real estate investment company that buys houses in and around New Orleans, Louisiana. Just like many other Steel Marketing clients, they do a wide variety of things from wholesaling, rehabbing/fix and flipping, buying rentals and the like!

Rex Property Group’s owner, Jerrod, had done some SEO and PPC with Google Adwords before, but couldn’t really find anyone to do these things effectively. He has been successful in other outbound forms of marketing, but he wanted motivated sellers calling him… not him having to chase them down.

We formulated a great game plan that has worked tremendously for him, as well as many other Steel Marketing clients: combining SEO and PPC — we’ll get into the nitty gritty here in just a bit 🙂

We’ll dive into our methodology momentarily to show you how and why we did what we did that generated these incredible results and paychecks for him in such a short amount of time, but first let’s talk about the website platform that we used.

Rex Property Group was with another company called Lead Propeller who hosted his websites before he joined Steel Marketing, but after looking into some things with him & reaching out to their support, they did not offer some essential on-page optimization tools that are a must have. Luckily, Investor Carrot offers everything he needed and then some!

If you guys are in real estate, Steel Marketing HIGHLY RECOMMENDS using Investor Carrot, and you guys can go here to check out their plans and sign up! And SEO & PPC campaign is only as good as the platform it’s built on 😉

Let’s dive back in, and check out where Rex Property Group started and where Steel Marketing took them after just ONE MONTH!!!!

Day 1 Rankings — Before On-Page SEO Was Done

From the start of things, there were 2 keywords in the top 10 (aka page 1) and 2 that were in the top 100 (aka first 10 pages), so there really weren’t many things going here, even though Jerrod had hired other companies and tried his hand at some things himself. The other SEO companies he was with clearly flubbed on this one…

Steel Marketing took over and in just 4 days, these are the results he saw:

Day 5 — This Is 4 Days After Completing On-Page SEO

WOAH!!! Talk about a massive jump in less than a week… at this point, this was all purely from correct on-page optimization. Just 5 days into his campaign, that’s it! We had barely gotten into the thick of things with off-page SEO.

Now at this same time, we had launched a Pay Per Click campaign with Google Adwords. Jerrod wanted to not only do SEO for long-term growth and success, but he wanted leads coming in right away. He decided to double down and invest into Adwords as well, and boy oh boy did it pay off!! 

During Month 1 alone, he generated 9 leads — 8 from Pay Per Click and 1 from SEO — and here’s what they landed him:

  • Two deals under contract
  • One closed deal

Now get this: the deal that already closed during Month 1, Jerrod projects that it will bring him about a 30X ROI from just his month 1 investment into SEO… Let that sink in: one month down and 30X ROI already working in his favor from Steel Marketing’s seasoned process!!

If this case study, along with the slew of others, doesn’t prove to you that Steel Marketing is the best, I don’t know what will 🤷‍♂️

End Of Month 1

Check this out… after just a month, he’s already got an average ranking position of 11… that grew from 82. Talk about a HUGE win in just one month!

At the time we are writing all of this, Jerrod just started his second month of SEO and PPC with Steel Marketing, yet he has already put himself in a position to generate an incredible ROI right off the bat! Steel Marketing’s seasoned SEO process combined with our knowledge of PPC can really explode how businesses operate! We’ve taken Rex Property Group from chasing deals down with outbound marketing methods to having motivated sellers calling them to sell their property — talk about simplifying your marketing efforts!

How Can I Have This Same Success?

The answer to this questions is EASY: you just have to take that leap.

Steel Marketing makes taking that leap easy because we have a 90 day money back guarantee that if we can’t increase your rankings, you get you money back! So what are you waiting for? Give us a call or SCHEDULE A CONSULTATION!!

No matter what type of business you own and operate — real estate, roofing, plumbing, car sales, pest control or anything else — Steel Marketing can help generate more business for you than you ever thought possible!

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